Who is the Australian Business Events Association and why does it exist?

The Australian Business Events Association Ltd is the leading industry body responsible for representing and supporting the prosperity of the organisations and people that work in, or benefit from the Australian business events sector.

 

Vision

The business events industry is a valued and powerful driver of the Australian economy.

Mission

To promote the business events industry and drive member prosperity through industry development, networking, research and advocacy.

Values

Collaboration , Integrity , Respect , Innovation , Leadership , Sustainability

Our Five Core Pillars

Five core pillars enable us to deliver our objectives on behalf of members and the industry at large. Each pillar is achieved through understanding member needs and the creation of programs, activities, and services to fulfil those needs.

ABEA's Wheel of Pillars

Purpose

It was deemed that the duplication of services from numerous associations resulted in the poor use of industry funds and multiple advocacy voices created confusion with stakeholders and the watering down of our messages.

An industry of this size and importance needs a strong and robust industry association to commissions research, create policy, train its people, tackle sustainability, develop career paths, link with international and domestic trade opportunities and powerfully advocate to Government.

The directive from the business events community and the members was clear: we need a well-resourced consolidated association to be the voice of the industry. Research showed that 84% of the business events sector said they were in favour of a new entity to represent the industry and the Australian Business Events Association is the result.

It was formed through the unification of three existing and successful organisations; the Association of Australian Convention Bureaux (AACB), the Australian Convention Centres Group (ACCG), and the Exhibition & Events Association of Australasia Ltd (EEAA). Through the unanimous vote of their members, they each suspended their operations in favour of uniting to create this new entity.

Strategic Plan Overview - Looking Ahead

Each area listed below has a full set of strategies and tactics for how these goals will be brought to life, and articulated over the short, medium, and long-term for members and the industry. The strategies behind these goals have been considered and articulated in light of extensive discussions with members and the board.

Research

To develop research to quantify the business event industry’s size, impact, and economic contribution, providing insights to guide policy development and advocacy efforts.

Advocacy

To be the lead and one powerful advocate for the industry, leading efforts to communicate to government, offering solutions to address challenges.

Community Development

To cultivate an engaged, vibrant, and impactful community of business events people fostering engagement and growth opportunities at every stage of their careers.

Membership

To continue to grow the reach and breadth of membership – for we are stronger together.

Communication

To showcase and elevate members and their achievements, and the industry’s significance, via communicating to various stakeholders such as government, media, and educational institutions.